1. George, your post reminds me of a quote from Cognitive Surplus by Clay Shirky: "Media is actually like a triathlon, with three different events: people like to consume, but they also like to produce and share." Today's students come to us with an expectation that organizational communication is a two-way street. Embracing interactive, responsive dialogue with our communities will make our schools stronger and our students more engaged. Thanks for the post!

  2. Ron Turchyniak

    Filtering what is important from the trash is the biggest problem. The trash can be important at some later date…sometimes we do not realize it. A medical diagnosis takes a few seconds to a minute in many cases…the rest is just «trash» to the physician. The whole idea behind listening/reading the trash is to stay in tune/ to comfort the person and to get to know a bit more about the person behind the words.
    To the patient the trash is the medical terms his doctor uses.

  3. What a great job highlighting how many missed opportunities there are for social media users, especially in education. I liked the idea that having a website just doesn't cut it anymore (did it ever?) and that we need to meet people where the conversation is happening. That's the savvy that is going to get us through the big shifts that are occurring right now in education. Effective communication will get us away from focusing on the technology (21 century learning) and prepare everyone for the 22 nd century which in my opinion is all about getting the message through all the noise.

  4. […] If a school leader uses social media as a way to simply share messages, and not engage with their community, it will not be very beneficial and does not create much more than existed without the technology.  Recently, I saw my good friend Jimmy Casas (who I met in person first but have become very good friends with because of technology) share a post about being vulnerable.  In it, Jimmy shared an anonymous tweet that was targeted against his work as a principal: […]

  5. Lebogang Mosimango

    Thanks for sharing such insight thoughts about how to expand the learning network as educators, especially in the 21st century. Its true that educators must find a way to bring life in to the classroom by using these social sites effectively.

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